Skip to content
A family holding one another in a sunlit room at home

United States flagLicensed in 49 states

Protect What Matters. Build What Lasts.

Final Expense, Whole Life and IUL — fast quotes, plain English, and a licensed agent who actually picks up.

Call (202) 365-3584
United States flagFree quote for America's familiesQuestion 1 of 6

See what you qualify for

A few quick taps. Takes about two minutes — free, no obligation.

What are you looking for?

Not sure? Pick the closest — an agent works it out with you on the call.

Or call (202) 365-3584Private & secure
  • Licensed life insurance agent
  • Fast quote review
  • No-pressure guidance
  • No medical exam options
  • Proudly serving America's families
  • Licensed in 49 states
  • Free quote in 2 minutes
  • No cost, no obligation
  • Real agents in Dallas, Texas

We shop your profile across the A-rated carriers we are appointed with

  • Mutual of Omaha
  • Corebridge Financial
  • Aetna
  • Americo
  • Transamerica
  • American Amicable
  • Ethos

What we write

Four ways to be covered

Swipe

By the numbers

What the last year looked like

98%
Client satisfaction
94%
Claims paid in 14 days
96%
Client retention
71%
Approved with no exam

Why Prime Financial

Insurance is confusing. We are not.

Swipe

A licensed life insurance agent

The person who quotes you is the person who services the policy. No hand-off to a call center.

Fast quote turnaround

Most requests get a callback the same business day, and a written comparison within 24 hours.

No-pressure recommendations

We will tell you when a smaller policy — or no policy — is the right answer for you.

Explained in plain English

Caps, floors, riders and exclusions in words you can repeat to your spouse afterwards.

Independent, not captive

Your health profile goes to a dozen A-rated carriers. You see the ones that priced you best.

Call or form — your choice

Some people want to talk it through. Some want to fill in a box. Both work here.

Who we serve

Find the one that sounds like you

Swipe

In their words

Families we have placed

Swipe

My husband drove for twenty-two years and we never once talked about what happens if he doesn't come home. Prime walked us through it in one evening at our kitchen table, and had the policy issued in nine days.

Danielle R.

Spouse of an owner-operator · Amarillo, TX

I'm 1099. No 401(k), no match, nothing. They built an IUL around my settlement weeks so I fund it hard in the fall and back off in February. Four years in and I'm finally building something instead of just…

Marcus T.

Owner-operator, dry van · Joliet, IL

I'd been quoted three times and every agent pushed the same product. Prime was the first to actually show me the numbers side by side — including the option that paid them less. That's why I signed.

Priya N.

Nurse practitioner · Sacramento, CA

Mom's arrangements were already paid for before we ever walked into the funeral home. No siblings arguing, no credit cards, no fundraiser. I did not understand what that was worth until I needed it.

Alan W.

Retired foreman · Toledo, OH

No catch

What this costs you

No payment details

Not on the form, not on the call. Nothing is charged to see your options.

One agent, not a list

Your details are not sold on to lead buyers. You will not be called by six agencies.

No obligation

Take the comparison, think about it, or walk away. There is nothing to cancel.

A licensed agent

Licensed and accredited, and the same person who services the policy afterwards.

Talk to a licensed agent

Mon–Sat, 8am – 8pm CT

How it works

Four steps, no pressure at any of them

You can stop after step two with a free coverage analysis in hand and never hear from us again. Most people don't — but the option is the point.

01

Tell us what you need

Coverage type, date of birth, state, and a few questions specific to that product. No medical exam at this stage.

About 2 minutes

02

We shop the carriers

Your profile goes to a dozen A-rated carriers. We bring back the two or three that priced you best, trade-offs named.

Usually same business day

03

Review it with an agent

One call, on your schedule. What each option covers, what it excludes, what it costs — in words you can repeat.

15 – 20 minutes

04

Placed, then reviewed yearly

We handle the application and the underwriting, then come back every year so the cover ages with your life.

Most policies issue in days

Before you fill anything in

Questions people ask before they trust us

Straight answers, including the ones that might talk you out of a product. If yours isn't here, call and ask — we answer every one.

Get My Free QuoteCall Now

The form takes about two minutes. Most people get a callback the same business day, and a written comparison of two or three carriers within 24 hours. If you would rather skip the form entirely, call and we will do it on the phone.

No cost, no obligation

See what you qualify for

A few short questions — no medical exam, no payment details, no obligation. Rates go up with every birthday, so two minutes today is the cheapest this decision will ever be.

What happens after you submit

  1. 1You answer a few quick questionsA handful of questions, about two minutes. No medical exam.
  2. 2We review your needsA licensed life insurance agent reads it before anything is quoted.
  3. 3You receive tailored optionsTwo or three carriers, side by side, with the trade-offs named.
  4. 4An agent calls when you askedYou pick the window. No robocalls, no drip campaign.

What are you looking for?

Step 1 of 3

Which type of coverage?

Not sure? Pick the closest — an agent works it out with you on the call.

Your details stay private No payment details, ever

Your information is never sold, rented or shared with third parties for their own marketing purposes. Licensed in 49 states — not available in New York. Product availability, underwriting classes and issue ages vary by state.

Prefer to talk it through?

Mon–Sat, 8am – 8pm CT

Call (202) 365-3584